Amazon, Netflix, Zalando - what is the connection of these three companies? It's a desire to be effective. This is a desire to minimize the margin of error. And in effect, it's a desire to be with the customer, "touch" him. Can a machine be better and more effective than a human? Can the real seller be replaced? Can you teach the machine to think? Finally... Yes. With the artificial Intelligence you are able to get to know the client, his needs, goals and then ideally hit the deal.
Customers abandon their carts in all online stores. Basically, yes, it's problem, but we won't be able to solve it entirely. But with our Marketing Automation tools, we can minimize this problem and save almost 50% of abandoned carts.
Before we will proceed to the solution of a problem with abandoned carts, we should think over the background of this phenomenon. We have to find the reason why customers don't decide to purchase products they've added to cart.
In this short article we will look at our newest feature, which comes with GrandNode 3.90 - Interactive Forms. If you noticed, from the version 3.80 we highly focused on Real Time Marketing, Big Data and conversion. We want to create software which will be fully usable and technical advanced, without using third part tools and softwares.