# Marketing and promotions

How to run promotions in GrandNode: discounts and discount rules, coupon codes, loyalty points, affiliates, newsletters and mailing campaigns, and the contact form. For store owners and marketers working in the admin panel.

## Documentation

- [Marketing and promotions overview](https://grandnode.com/marketing-overview.md): What the GrandNode Marketing menu contains - discounts, gift vouchers, affiliates, newsletters, push notifications, documents - and where related tools live.
- [Creating a discount](https://grandnode.com/marketing-discounts.md): Create a discount in GrandNode: name, type, percentage or amount, maximum amount, dates, stores, cumulative discounts and usage history.
- [Discount types](https://grandnode.com/marketing-discount-types.md): The nine GrandNode discount types - order total, subtotal, products, all products, categories, brands, collections, vendors and shipping - and when to use each.
- [Coupon codes and limits](https://grandnode.com/marketing-coupon-codes-and-limits.md): Make a GrandNode discount require a coupon code, add one or many codes, and limit how often a discount or code can be used.
- [Discount rules (requirements)](https://grandnode.com/marketing-discount-rules.md): Make a GrandNode discount apply only to some customers or carts: customer group, amount spent, cart subtotal, and required products.
- [Loyalty points](https://grandnode.com/marketing-loyalty-points.md): Reward customers with loyalty points for registration and purchases, set the exchange rate, and let them pay part of an order with points in GrandNode.
- [Affiliates](https://grandnode.com/marketing-affiliates.md): Track orders brought by partners with GrandNode affiliates: affiliate links, friendly names, and the customers and orders each affiliate referred.
- [Newsletter, campaigns and the contact form](https://grandnode.com/marketing-newsletter-campaigns.md): Collect newsletter subscribers with categories, send e-mail campaigns to a filtered audience, and read contact form messages in GrandNode.
- [Documents for customers](https://grandnode.com/marketing-documents.md): Share invoices, contracts and other documents with customers in GrandNode: document types, statuses, amounts, due dates, files and the Documents tab.
- [Push notifications](https://grandnode.com/marketing-push-notifications.md): Send browser push notifications to customers with GrandNode and Firebase: settings, who receives them, sending a message and the history.

- [Web page](https://grandnode.com/docs-marketing)