{"ArticleId":null,"Name":"Titles, meta tags and SEO settings","Content":"\n\u003Cp\u003EEvery page in GrandNode has a title and a meta description - the text search engines show in results and assistants use to summarise a page. Store-wide defaults are set once; products, categories, brands, collections, pages, blog posts and news have their own SEO fields that override them.\u003C/p\u003E\n\n\u003Ch2 id=\u0022settings\u0022\u003EThe SEO settings\u003C/h2\u003E\n\u003Cp\u003EOpen \u003Cstrong\u003ESettings \u2192 General and common settings\u003C/strong\u003E, tab \u003Cstrong\u003ESEO settings\u003C/strong\u003E.\u003C/p\u003E\n\u003Cfigure\u003E\u003Cimg src=\u0022/Plugins/Theme.GrandNodeCom/Content/kb/seo/settings-seo.webp\u0022 alt=\u0022The SEO settings tab: page title separator, page title SEO adjustment, default title, default meta keywords and description, generate product meta description, custom head, URL options, canonical URLs, Twitter and Open Graph tags and the store picture\u0022 width=\u00221440\u0022 height=\u0022900\u0022 loading=\u0022lazy\u0022\u003E\u003Cfigcaption\u003ESettings \u2192 General and common settings \u2192 SEO settings.\u003C/figcaption\u003E\u003C/figure\u003E\n\u003Ctable\u003E\n\u003Cthead\u003E\u003Ctr\u003E\u003Cth\u003ESetting\u003C/th\u003E\u003Cth\u003EWhat it does\u003C/th\u003E\u003C/tr\u003E\u003C/thead\u003E\n\u003Ctbody\u003E\n\u003Ctr\u003E\u003Ctd\u003EDefault title\u003C/td\u003E\u003Ctd\u003EThe store\u0027s name in page titles and the title of pages without their own.\u003C/td\u003E\u003C/tr\u003E\n\u003Ctr\u003E\u003Ctd\u003EPage title separator, Page title SEO adjustment\u003C/td\u003E\u003Ctd\u003EHow the page title and the store title are joined (e.g. \u0022Headphones | My store\u0022) and which comes first. Put the page name first - it is what people read in results.\u003C/td\u003E\u003C/tr\u003E\n\u003Ctr\u003E\u003Ctd\u003EDefault meta description, keywords\u003C/td\u003E\u003Ctd\u003EUsed where a page has none. Write a real sentence about the store.\u003C/td\u003E\u003C/tr\u003E\n\u003Ctr\u003E\u003Ctd\u003EIf not provided, generate product META description automatically\u003C/td\u003E\u003Ctd\u003EUses the product\u0027s short description when its meta description is empty.\u003C/td\u003E\u003C/tr\u003E\n\u003Ctr\u003E\u003Ctd\u003ECustom head\u003C/td\u003E\u003Ctd\u003EExtra tags added to the \u0026lt;head\u0026gt; of every page - for example the verification tag of Google Search Console or Bing.\u003C/td\u003E\u003C/tr\u003E\n\u003Ctr\u003E\u003Ctd\u003EConvert non-western chars, Allow Unicode chars in URLs, Allow to use slash char\u003C/td\u003E\u003Ctd\u003EHow names are turned into URLs (see \u003Ca href=\u0022/seo-urls-and-redirects\u0022\u003EURLs and redirects\u003C/a\u003E).\u003C/td\u003E\u003C/tr\u003E\n\u003Ctr\u003E\u003Ctd\u003EEnable canonical URLs\u003C/td\u003E\u003Ctd\u003EAdds a canonical link, so filtered, sorted and paged variants of a page count as one page. Recommended.\u003C/td\u003E\u003C/tr\u003E\n\u003Ctr\u003E\u003Ctd\u003ETwitter META tags, Open Graph META tags, Open Graph/Twitter Store Picture\u003C/td\u003E\u003Ctd\u003ETitles, descriptions and pictures for links shared on social networks and messengers; the store picture is used for pages without their own.\u003C/td\u003E\u003C/tr\u003E\n\u003C/tbody\u003E\n\u003C/table\u003E\n\n\u003Ch2 id=\u0022per-item\u0022\u003ESEO fields of a product, category or page\u003C/h2\u003E\n\u003Cp\u003EThe \u003Cstrong\u003ESEO\u003C/strong\u003E tab of a product (and of categories, brands, collections, pages and posts) has the \u003Cstrong\u003ETitle\u003C/strong\u003E, \u003Cstrong\u003EMeta description\u003C/strong\u003E, \u003Cstrong\u003EMeta keywords\u003C/strong\u003E and the \u003Cstrong\u003ESearch engine friendly page name\u003C/strong\u003E.\u003C/p\u003E\n\u003Cfigure\u003E\u003Cimg src=\u0022/Plugins/Theme.GrandNodeCom/Content/kb/seo/product-seo.webp\u0022 alt=\u0022The SEO tab of Aurora Room Portable Speaker with meta keywords, meta description, title and search engine friendly page name\u0022 width=\u00221440\u0022 height=\u0022900\u0022 loading=\u0022lazy\u0022\u003E\u003Cfigcaption\u003EThe SEO tab of a product.\u003C/figcaption\u003E\u003C/figure\u003E\n\u003Cul\u003E\n\u003Cli\u003ETitle: up to about 60 characters, the main words first.\u003C/li\u003E\n\u003Cli\u003EMeta description: one or two sentences, about 150 characters, that make someone click - what it is and why this store.\u003C/li\u003E\n\u003Cli\u003ETranslate them for every language you sell in.\u003C/li\u003E\n\u003C/ul\u003E\n\n\u003Ch2 id=\u0022tips\u0022\u003ETips\u003C/h2\u003E\n\u003Cul\u003E\n\u003Cli\u003EDo not copy the manufacturer\u0027s description word for word; duplicate text across many shops ranks poorly.\u003C/li\u003E\n\u003Cli\u003EMeta keywords are ignored by Google; leave them empty.\u003C/li\u003E\n\u003Cli\u003EStore managers can set store-specific SEO defaults in the \u003Ca href=\u0022/store-panel-settings\u0022\u003Estore owner panel\u003C/a\u003E.\u003C/li\u003E\n\u003C/ul\u003E\n\n\u003Ch2 id=\u0022related\u0022\u003ERelated\u003C/h2\u003E\n\u003Cul\u003E\n\u003Cli\u003E\u003Ca href=\u0022/seo-urls-and-redirects\u0022\u003EURLs and redirects\u003C/a\u003E\u003C/li\u003E\n\u003Cli\u003E\u003Ca href=\u0022/catalog-pictures-seo-mappings\u0022\u003EPictures, SEO and category mappings\u003C/a\u003E\u003C/li\u003E\n\u003C/ul\u003E\n","ParentCategoryId":"6abe3a3b04b9d0a2009febef","SeName":"seo-meta-and-settings","MetaKeywords":null,"MetaDescription":"Set page titles, meta descriptions, canonical URLs, Open Graph and Twitter tags and custom head tags in GrandNode, globally and per product or page.","MetaTitle":null,"AllowComments":false,"Captcha":{"ReCaptchaChallengeField":null,"ReCaptchaResponseField":null,"ReCaptchaResponseValue":null,"ReCaptchaResponse":null},"RelatedArticles":[],"CategoryBreadcrumb":[{"Name":"SEO and AI visibility","Description":null,"IsCurrent":false,"Children":null,"Parent":null,"SeName":"docs-seo","Id":"6abe3a3b04b9d0a2009febef","UserFields":[]}],"AddNewComment":{"CommentText":null,"DisplayCaptcha":false,"Id":null,"UserFields":[]},"Comments":[],"Id":"6abe3a3b04b9d0a2009febf3","UserFields":[]}