Dashboard and navigation
This article is a tour of the store owner panel as a store manager sees it after signing in: what the dashboard shows, how the menu is organised and where each task lives. Everything on these screens is already filtered to the manager's own store — the numbers, the charts and the lists never include other stores.
Signing in and out
Open /store on any domain of the installation. If you are not signed in you get the panel login page at /store/login; sign in with your customer email and password. When you are already signed in on the storefront, the account menu shows a Store portal button that opens the panel. To leave, open your email address in the top-right corner and choose Logout.
The header
- Store badge (top left) — the name of the store you manage. It cannot be changed here; the store comes from your account.
- Dark mode switch — toggles the panel between light and dark.
- Your email — opens the user menu with Logout.
- Info icon — links to documentation, the community and release notes.
- Home icon — opens the storefront.
The dashboard
Dashboard → Dashboard is the landing page. The date range button in the top right (by default the current month) sets the period of the two charts.
| Block | What it shows |
|---|---|
| Online visitors | Visitors of your store active within the online window (20 minutes by default, set by the administrator in customer settings). |
| Active shopping carts | Carts in your store changed within the last 60 minutes (by default). |
| Today orders | Total value and number of orders placed in your store today. |
| Number of registered customers in time | New registrations in your store per day in the selected range. |
| Orders in time | Number of orders and total sales per day in the selected range. |
| Latest orders | The most recent orders of your store with payment status and total. View more opens Sales → Orders. |
Statistics and online customers
Dashboard → Statistics shows two bestseller tables for your store: Bestsellers by quantity and Bestsellers by amount, each with total quantity and total amount excluding tax. Click a product name to open it.
Dashboard → Online customers lists the visitors of your store who are online now: customer (or Guest), IP address, last activity and last visited page. The last visited page is recorded only when the administrator enables Store last visited page in the customer settings; otherwise the column says the setting is disabled.
The menu
The left menu is icon-based; click a group to open its flyout, then pick the screen. Only entries allowed by the Store manager group permissions are listed, so your menu may be shorter than the one below.
| Menu | Entries | Details |
|---|---|---|
| Dashboard | Dashboard, Statistics, Online customers | This article |
| Catalog | Products, Categories, Brands, Collections, Bulk edit products, Product reviews, Product attributes, Specification attributes | Catalog in the store owner panel |
| Sales | Orders, Shipments, Merchandise returns, Payment Transactions, Checkout Attributes | Orders, shipments and reports |
| Customers | Customers, Customer attributes, Address attributes | Customers, marketing and content |
| Marketing | Discounts, Gift vouchers, Contact Attributes | Customers, marketing and content |
| Content | Landing pages, Message templates, News, Blog (Blog categories, Blog posts, Blog comments) | Customers, marketing and content |
| Reports | Low stock report, Bestsellers, Products never purchased, Country report, Customer reports | Orders, shipments and reports |
| Configuration | Email Accounts, Languages, Currencies, Payment (methods, settings, restrictions), Shipping (providers, methods, restrictions, settings, delivery dates, warehouses, pickup points), Tax (providers, categories, settings) | Payment, shipping, tax and other configuration |
| Settings | General, Catalog, Customer, Sales, Media, Content | Store settings |
What the store owner panel does not have at all: plugin management, stores, permissions, countries, measures, vendors, affiliates, customer groups and tags, newsletter, campaigns, scheduled tasks, logs, import/export and system maintenance. Those stay with the administrator in /admin.
Lists and editors
Screens work the same way as in the Admin panel: a list with Filters and a grid, an Add new button where you are allowed to create, and an editor with tabs and Save / Save and Continue Edit. Two things are specific to this panel:
- There is never a Stores picker in an editor. What you create belongs to your store automatically.
- Items the administrator created for all stores (or for several stores) can appear in lists. They open with a warning such as "You can't edit this product, because it is not yours." and without write buttons — see Catalog in the store owner panel.
Related
Question not answered here? Ask the community on GitHub Discussions ↗